标签： 产品术语

Speed to Market: The length of time it takes to develop a new product from an early initial idea for a new product to in […]

Specification: A detailed description of the features and performance characteristics of a product. For example, a lapto […]

Social media: computer-mediated tools that allow people, companies and other organizations to create, share, or exchange […]

Six thinking hats: A tool developed by Edward de Bono which encourages team members to separate thinking into six clear […]

Six Sigma: A level of process performance that produces only 3.4 defects for every one million operations. 六西格玛:每一百万个操作只 […]

Simulated Test Market: A form of quantitative market research and pre-test marketing in which consumers are exposed to n […]

Services: Products, such as an airline flight or insurance policy, which are intangible or at least substantially so. If […]

Sensitivity Analysis: A calculation of the impact that an uncertainty might have on the new product business case. It is […]

Senior Management: That level of executive or operational management above the product development team that has approva […]

Segmentation: The process of dividing a large and heterogeneous market into more homogeneous subgroups. Each subgroup, o […]