Product Superiority: Differentiation of a firm’s products from those of competitors, achieved by providing consumers with greater benefits and value. This is one of the critical success factors in commercializing new products.
产品优越性:公司产品相对于竞争对手的优势,可通过为客户提供更大利益和价值来获得。这是新产品商业化成功的关键要素之一。