作者： 创新及产品管理能力建设项目

Gamma Test: A product use test in which the developers measure the extent to which the item meets the needs of the targe […]

Fuzzy Front End: The messy “getting started” period of product development, when the product concept is stil […]

Functional team:  the project is divided into functional components with each component assigned to its own appropriate […]

Function: (1) An abstracted description of work that a product must perform to meet customer needs. A function is someth […]

Forming: term using for the first stage in team formation where most team members are positive and polite. Some are anxi […]

Forecast: A prediction, over some defined time, of the success or failure of implementing a business plan’s decisi […]

Focus Groups: A qualitative market research technique where 8 to 12 market participants are gathered in one room for a d […]

First-to-Market: The first product to create a new product category or a substantial subdivision of a category. 市场先行者:最早 […]

Financial Success: The extent to which a new product meets its profit, margin, and return on investment goals. 财务成功: 新产品 […]

Field Testing: Product use testing with users from the target market in the actual context in which the product will be […]